FMC is thrilled to announce a partnership with Tito’s Handmade Vodka, the Austin-based maker of award-winning craft-distilled vodka. Tito’s has selected FMC as the beneficiary of a new fund drive to support the cause of working musicians and a vibrant music culture. Between July 1 and October 31, 2011, Tito’s will donate one dollar every time a Tito’s quick response (QR) code is scanned and clicked to tell the vodka makers that fans want more support of the future for musicians. Tito’s QR codes will be found on promotional materials in stores and magazine ads; donations can also be made by visiting the site and clicking on the “Ask Tito to Donate” button.
We’re incredibly excited to partner with Tito’s, as they represent the same independent, entrepreneurial spirit we see in the musicians we work with and support. If you’re a music fan (and we know you are) make sure to check out their corresponding campaign where fans of Tito’s can compete for the opportunity to serve as the company’s roving blogger at four 2012 music festivals. Too cool to pass up, right?
So scan those QR codes or head over to the Tito’s site to help FMC help artists of all genres and backgrounds reach audiences and make a living.