Hello all, Brian Reardon here.
I’m the FMC’s communications intern this fall, and like everyone else in the office (and hopefully you as well) I’m getting pretty pumped for our upcoming 10th Anniversary Future of Music Policy Summit (Oct. 3-5, Georgetown University, Washington, D.C.).
Now, besides having put in a lot of good hard work on making this event as fun, engaging, and informative as possible, we FMCers each have our personal reasons for being excited that the Summit is finally nigh. So when Casey (FMC communications/policy guru and all around clever chap) asked me to talk about what I’m most looking forward to, one thing sprang to mind.
Monday, Monday, Monday.
Now don’t get me wrong. FMC10 has three very full days of truly stupendous programming. Plus, it’s rare that I have an excuse to visit my Alma Mater (go Hoyas!) that doesn’t directly result in me having a hangover. So I will be in line with everyone else at 3:45 on Sunday to hear from the likes of local hip-hop mastermind Oddisee about how musicians can make space — and money — in today’s crowded, tech-driven marketplace. And come Tuesday evening I’ll no doubt be fighting my way through a horde of Georgetown coeds to hear the success story of internet phenoms OK Go from lead singer Damian Kulash himself (remember this? Of course you do).
But Monday, what a day. I’ll start my morning in the presence of luminaries like Fred von Lohmann as they take stock of the past decade’s digital revolution and making predictions for the decades to come. Oh, and apparently some really soft spoken guy named Chuck D will be on the panel, too…
In 1967, Marshall McLuhan said that “one of the effects of living with electronic information is that we live habitually in a state of information overload. There’s always more than you can cope with.” I certainly know, for better and worse, that my brain has been deep fried in a vat of hot, greasy Google and stuck between two slices of Wikipedia. The issue is no longer getting the data you need — its filtering out the data you don’t. For musicians and music entrepreneurs, it’s also about the demographics of data, which is basically its own currency. This is why I’m so excited to see Monday’s panel, “Monsters of Data.” The likes of senior Microsoft researcher danah boyd, media measurement whiz Eric Garland of BigChampagne, “recovering oniline music executive” and musician Tim Quirk and musician Erin McKeown will separate signal from noise and help mere mortals like myself see the big picture for music.
After hearing T Bone Burnett’s (!!!) thoughts on the future of music and panel that might just decide once and for all whether college campuses are the best (social network-savvy, music obsessed kids) or the worst (illegal file sharing like woah) thing for the music industry (well maybe not decide), I’ll be heading over to DC’s famous Black Cat music venue for cocktails and this amazing concert:
Plus surprise special guests!!!
Damn — what did I say about not getting a hangover?